Meaningful

Meaningful

The Story of Ideas That Fly
by Bernadette Jiwa
Marketing & Sales 11 min read ★★★★☆ 4.1 (99)
Read Summary

About This Book

Meaningful (2015) is a guide to making customers central to your business. These blinks, by teaching you how to produce a product that truly matters to and empowers your customers, will perfectly align your brand with the demands of the twenty-first century.

Who Should Read This?

  • Entrepreneurs looking to boost business
  • Innovators
  • Marketing managers who want a broader perspective

About the Author

Bernadette Jiwa is a brand-story and marketing strategist. She’s written an Amazon bestseller, and offers consulting to entrepreneurs, companies and business leaders, setting them on a path toward producing value for their customers.